One-step email marketing campaign, Feb and March 2015, for Grand View Media. Campaign setup, design, layout of email, landing page, form, deliverable. This was the first of several campaigns meant to update information on selected small-business owners on a forum website. Content was branded for the forum and...
Electricity Acts by Leonard S. Hyman, ISBN 978-0-910325-38-7, published July 2017. Layout/design for the cover and interior. The publisher, Public Utilities Reports, wanted a fresh treatment, and the author asked for an eye-catching cover. The author suggested several excellent concepts, but producing them would exceed the budget. I sketched...
“Tracking the Bad Bugs” is an oldie, but a great example of a cover with a custom illustration that came together quickly. The only images available for the cover story were small images of the bugs, but somehow they needed to be presented in an attractive and compelling way...
The cover story was about the growth and future of the electric power industry. I found this stock photo twist on the light-bulb motif at iStock that I thought would work perfectly. The image was approved, with tinting and cropping. The concept/image pairing won an American Inhouse Design Award,...
