Sage Advice is a monthly newsletter for the Answers for Elders Radio Show. Launched in February, the responsive MailChimp newsletter promotes membership in a caregiving network and provides a wealth of information for senior caregivers. The project involved mailing list setup, module design and layout.
Superintendent Magazine circulated daily branded newsletters for the U.S. Open and PGA Championship golf tournaments, with articles and videos recorded on location. Links went to additional “pages” of the newsletter made with a consistent design, with all content exclusively sponsored by John Deere. I created responsive design templates, edited...
Biotech investor platform HealthiosXchange hosted 24 webinars covering various aspects of biotech investing and crowdfunding. H/X also cohosted live events in Chicago and San Francisco. A variety of email promotions were sent to platform members and prospective non-members. These and other regular email efforts resulted in a membership boost...
The National Association of Landscape Professionals sought highly-qualified leads for new memberships. The most likely candidates were certain types of business owners who wanted to receive association email. Three deliverables of equal value were provided. I narrowed prospects to about 20K. I needed to set up a three-tier campaign...
One-step email marketing campaign, Feb and March 2015, for Grand View Media. Campaign setup, design, layout of email, landing page, form, deliverable. This was the first of several campaigns meant to update information on selected small-business owners on a forum website. Content was branded for the forum and...
